Crossbow also provides major customers with the opportunity to produce products under their own brands – also known as “private label” – often in combination with unique logistical solutions specifically adapted to the customer’s requirements.
CROSSBOW – One brand – Four strong conceptsCROSSBOW-Basic is the foundation of the Crossbow range. These are basic products that return season after season with the same item numbers and EAN bar codes, but with new variations in colour, design and pattern. Most of these products are intended for basket displays and are delivered in appropriate packs. CROSSBOW-News features the very latest and trendiest products. It is a range co-ordinated in colour and design, intended for attractive wall displays. The CROSSBOW-News collection is updated continuously. CROSSBOW-Bestbuy means high-turnover goods at very attractive prices. These are typically impulse buy items, which are primarily sold in multipacks. The range is designed for volume, with large packs for basket and pallet displays – and at favourable prices. CROSSBOW-Brand is a limited range of products distinguished by extra high quality, design and fit, supplied packed according to colour and size. The range is primarily intended for wall displays. Welcome to Crossbow!